Advertising- structuring your answer using AIDA
R46.00
Use, by you or one client, in a single end product which end users are not charged for. The total price includes the item price and a buyer fee.
Resource Description
This PowerPoint helps students to answer questions about advertising. It uses the principle of AIDA to guide the students to unpack an advert, where they write about how the advert grabs their attention, creates interest, taps into a desire, and finally calls for an action.